No doubt DC fans are excited as The Flash trailer comes out as the most-watched Super Bowl trailer among all during the event. The years after Warner Bros released the Justice League definitely is a factor in making the ad for the upcoming movie as the most-watched Super Bowl trailer since 2018.
Despite the prevailing unfavourable traction, Ezra Miller, the lead star of the upcoming DC Studios movie, has fans who seem to be giving the movie a chance, if only for the story.
Viewers are notably looking forward to what the movie is offering in terms of story, and other superheroes, specifically Michael Keaton’s Batman, as well as Ben Affleck’s Batman in one movie. Moreover, Sasha Calle’s Supergirl also has positive reception from the audience.
The Flash Trailer As The Most-Watched Super Bowl Trailer Among All
An article from The Wrap confirms that the trailer for the theatrical version of the scarlet speedster is the one with the top numbers compared to other trailers from the major event.
Well ahead of Marvel Studios’ Guardians of the Galaxy Volume 3 and Universal’s Fast X, The Flash seems to be picking up its pace in marketing. In the article, the positioning of the trailer is also a key component in capturing the interest of the audience.
Pointing out that releasing the trailer before the game kicked off was just the right time for the viewers to talk about it before the Kansas City Chiefs and Philadelphia Eagles game started. The other trailers picked a slot that was either too early or too late to gain attention and momentum of interest.
Maybe other studios are already taking notes for next year’s strategy. We imagine that the particular slot that Warner and DC Studios chose for the trailer release will require a heavier bag of coins in the future. That is, once the premier weekend of The Flash reflects the desired outcome.
Just days before the release of the official trailer, co-CEOs of DC Studios, James Gunn and Peter Safran, released the initial part of their Chapter One: Gods and Monsters DC Slate. Featuring five titles for movies and five titles for the small screen, Gunn emphasized that the new DC Universe will unite theatre, streaming, television, animation and even video games.
In his recent interactions online through his Twitter account, Gunn also reiterated that The Flash would be instrumental in making the new DCU a reality as the movie will somewhat restart the DC narrative.
It will not completely reboot the DCU as there will be titles such as Waller and Peacemaker that will still be in effect. But it will open doors for new stories to come in.
Fans Made The Flash Trailer As The Most-Watched Super Bowl Ad
The Flash stars Miller together with Keaton, Affleck and Calle. Heavily taking pages of the comic book Flashpoint for its story, Barry Allen’s Flash goes back in time to save his mother. As a result, an alternate universe emerges, and he comes across versions of himself and other characters of the world he once knew. Beset with the huge conundrum that is losing his powers, he needed the help of friends to set things right.
Coming to theatres on June 16, Warner Bros and DC Studios play up the movie as one of the best superhero movies of all time. The Flash runs back into theatres this summer. With the trailer’s positive audience response, we look forward to promising ticket sales in the following months.
What do you make of this news? Do you think a most-watched Super Bowl trailer status could spell success for The Flash? Let us know your thoughts in the comments below.
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